Enjoy a well-created retail customer loyalty program feature that is easy to set up and offers customers rewards for their loyalty. Managing and tracking loyalty rewards is easy with the intuitive dashboard, so customers keep coming back.
Get StartedMake your customers feel special by offering personalized rewards that match their buying behavior. Use the data you collect to create rewards that are unique to each customer.
Increase customer engagement by providing incentives for customers to interact with your brand. Use your loyalty program to drive engagement on social media, online, and in-store.
Leverage data to track the success of your loyalty program and make improvements where needed. Generate reliable reports consistently for your loyalty programs for customers.
Keep track of your customer’s life events and send them personalized reminders to make them feel valued. Enhance customer experience and build strong relationships.
Hana Retail can be your customer loyalty program software that conveniently integrates key functions like inventory management, purchase orders, sales, customer records, reports, etc. on a single platform. The flexible feature lets you launch your own loyalty program easily where customers can earn and redeem reward points on their purchases. This program can help increase repeat purchases and spending by rewarding regular customers. Retailers can create different reward tiers, issue coupons, and send targeted marketing emails to loyalty members directly from the POS system.
Have more questions about how Hana Retail can benefit your store? Know how!
Retail customer loyalty programs work best for stores that have repeat customers and customers who make frequent smaller purchases. Grocery stores, convenience stores, and pharmacies are great examples of businesses that benefit from loyalty programs since customers visit them regularly to purchase everyday essential items. The regular interactions allow the business to reward customer purchases over time and incentivize future visits.
Loyalty programs in retail work by customers signing up for a membership, usually for free. Members earn points or rewards each time they make a purchase. The longer they are a member and the more they spend, the higher their membership level and benefits grow. Rewards can include discounts, special offers, free items, or privileges. The POS system tracks all customer transactions and loyalty program engagement. It associates purchases with member accounts to reward points and update membership statuses automatically. Staff can easily look up member info and balances to ensure customers get their earned rewards during each visit.
To measure the impact of your customer loyalty programs in retail, simply track key metrics in the POS and loyalty program data over periods of time. Compare customer retention rates, average spending amounts, number of visits, and purchase frequency before and after the launch of the program. Tracking redemption rates of rewards and whether rewards are influencing new or incremental purchases also gives you amazing insights. Analyzing changes in these metrics will help you understand if the program is achieving its goals of increasing customer lifetime value and sales.